How many times have you been to a web site that had so many programs and so
many banner ads that you couldnt wait to click on the back button of your browser?
Do you realize that many web sites
display banners from banner exchanges on their
home page only to lose potential customers before they have even settled in?
Your objective on a internet page
should be to encourage visitors to not only visit once but
to return again and again. Some of the best websites with the highest traffic have
something that attracts visitors over and over. They have a visitors
magnet. Do you?
Some traffic magnets include: Discussion Boards. One of my friends has a discussion
board that attracts close to a million page views a month! These discussion boards are
fantastic visitors
magnets because many people
become almost addicted and check back
day in and day out to see what all the people is talking about.
I understand
other many people
who have an article library that attracts tons of repeat traffic. They
offer free of cost articles and relevant tips that their audience would have a particularly strong
interest in knowing about. The key is to offer something useful that people want to visit
and refer to again and again.
Once you have developed a visitors
magnet, the key is to sell. You should never
become so obsessed with taking visitors that you forget to sell to them! You do not
have to do that right from your website. One of the keys is to get many people
to opt-in to
your list. Offer a news letter
or tell visitors that they might
sign up for your mailing list to
receive notice by e-mail when the page
changes or gets updated.
Once you have captured their name and e-mail address you can always send product
offers and special deals to your list. Since they understand
you and feel relaxed
with
you, they will be more receptive to your sales attempts.
If you have the discussion board magnet, you can set up a rotating banner script that
displays banner ads for your businesses products
not for the banner exchanges.
What may you do to generate your visitors
magnet now?
1.Start Your Own Discussion Board:
You may find the software at http://www.cgi-resources.com or at other cgi sites.
If you do not
have knowledge installing CGI scripts, I suggest that you hire
someone who does. If you do this, I suggest that you have them install rotating
banner software as well and then begin to develope
or have someone develope
banners for you.
2.Build Your Own Article Library:
You may find many free of price
and useful articles in which your target sell
would be
interested by scouring the web, collecting and affixing
them on your website
.
Once you have a traffic magnet set up, remember to sell to your audience. Set up an
opt-in list and sell to it.
Remember, everybody on the net are skeptical and quick to click away. When you
provide a traffic magnet they will return again and again instead of never at all.