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8 Myths about Online Marketing

8 Myths About Online Marketing

1.Hit = Sales
You got hits; is Not the same as you got sales!
Generating traffic or hits to your websites is the priority for any online business. Conversion of hits into sales would be on top of that.

2.Great Content Creates Great Sales.
Creating a web page with marvelous content has and still overwhelmed many online business. Great Content here refered to fantastic graphics, award winning designs and employing the latest state of the art technology. Very impressive. Impression is important on a web site, no doubt, but an online business have to emphasize on the conversion rate into real sales. Content have and should be on the Emotional State of Selling.

3.Over Spending on Technology.
A successful Online branding business is not all about technology. It is all on Selling. Concentrating on the selling results in creation of sales.

4.6 Billion many people on the planet, 900 Million have access to the Internet.
The potential of the internet is ever growing. That is definite. Counting chickens does not equates to actual online activities; relevant activities. Relevant activities means conversion. And conversion to sales comes from qualifications, not quantity.

5.Banners are Great Sellers.
Banners we are invented because they provide a convenient way for contents to generate lots of funds , not because they worked.
Ask this: When is the last time you personally clicked on a banner?

6.Content is King!
Especially big businesses who spend huge funds to create everything possible with money can buy; believing that they are doing advertising. Remember the Dot.com days? Why they failed?

7.Mass Marketing Creates Conversion.
This spelling Spamming. Spamming is the end result of most mass advertising campaigns. Junk mails is the King of Spam, and it cost near to nothing. Email marketing would cease to function.

8.Top Ranking in SEO is the Key to Marketing Success.
Large number of many people are flocking to make use of the search engines. One website is just a tiny needle in a haystack.
Random visits to the search engines do not create volume visitors as one would suggest.

 

 
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